Firefighters get social

I’ve recently completed my minimum skills training with the CFA, and whilst my firefighting contributions so far have consisted of getting to the station first for a call and forgetting the entry code, I’ve also discovered that the CFA has a terrific social media presence. It’s called CFA Connect.

The CFA is one of the worlds largest volunteer based emergency services with 1288 Brigades and 58,000 volunteers, information dispersal and volunteer engagement are crucial. When I first joined the CFA I was thinking that there is a lot more they could be doing on-line to facilitate this, someone else was obviously way ahead of me.

CFA Connect has a clean simple interface – it encourages site members to not only view content but to add – video, photos and blog entries as well as forums. Registration is open to serving members and general public who are interested

None of the site is extraordinary in deploying new web technologies or with any startling new SM inisghts – it does the basics really well. I’m curious to see what kind of useage it is getting with such a large base of potential users and will see what I can find out from them. In the meantime though have a look at a great example of a large organisaiton utilising SM to connect it’s members with each other for the sharing of knowledge and the building of community,CFA Connect.