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Books

This is the collection of books about Social Media that I highly recommend, click on the buttons below to order and you’ll buy me part of a cup of coffee.

Here comes everybody
Clay Shirky

If you want to understand what is going on behind all this fandangled web stuff this is a great place to start.

Now is gone.
Brian Solis and Geoff Livingston.

Terrific primer on social media – it does not go into specifics of how to blog etc but is more of an overarching discussion of Social Media.
Whilst not technically specific it is actionable form a strategy development point of view

The new rules of Marketing & PR.
David Meerman Scott.

A friend got me an autographed copy of this book – you can’t have it, but click the link and you can get your very own copy.
A lot of actionable stuff and many many examples of how people are using Social Media. He has a new book called World Wide Rave that I have not read yet

The Cluetrain Manifesto: The end of business as usual.
Christopher Locke, Rick Levine, Doc Searls, and David Weinberger.

Whilst a little hyperbolic in parts I think it will make many people uncomfortable as it lays the case as to why your communications world is about to fall apart if you don’t pay attention to what is going on. Stick with it and you’ll get a lot out of it.

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